Privacy Policy & GDPR
Last updated: 8th January 2026
Well Flexed (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and store personal information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
By using our website, services, or booking classes with us, you agree to the terms of this policy.
1. Who we are
Well Flexed
Denmark place, Bristol, BS7 8NW
Wellflexed.com
Hello@Wellflexed.com
2. Personal data we collect
We may collect the following personal data from you:
Contact information: Hello@Wellflexed.com, Well Flexed
Denmark place, Bristol, BS7 8NW
Wellflexed.com
Booking information: Class bookings, payment details (processed via secure third-party providers)
Website usage data: IP address, browser type, pages visited, cookies (see our Cookie Policy)
Marketing preferences: Newsletter subscriptions, promotional consent
Health and fitness information: Optional data you provide for tailored wellness programs
3. How we use your personal data
We use your personal data for the following purposes:
To provide our services and manage bookings
To process payments securely
To communicate with you about your bookings, classes, or other services
To send marketing communications if you have consented
To comply with legal obligations (e.g., accounting or tax requirements)
To improve our website and services using anonymized analytics
4. Legal basis for processing
We process your personal data based on the following legal grounds under UK GDPR:
Contractual necessity: To provide and manage your bookings and services
Consent: For marketing communications, newsletters, and non-essential cookies
Legal obligation: For accounting, tax, or regulatory compliance
Legitimate interests: To improve our services and website performance
5. Sharing your personal data
We may share your data with trusted third parties, including:
Payment processors (e.g., Stripe, PayPal) to process transactions
IT and hosting providers to manage our website securely
Marketing platforms (e.g., Mailchimp) if you have opted in for newsletters
Legal or regulatory authorities if required by law
We will never sell your personal data to third parties.
6. Data retention
We only keep personal data for as long as necessary to provide our services or comply with legal obligations. Retention periods may include:
Booking and payment data: 7 years (for tax/accounting compliance)
Marketing data: Until you withdraw consent
Website analytics: Anonymized after [insert timeframe, e.g., 12 months]
7. Your rights under UK GDPR
You have the right to:
Access your personal data
Correct inaccurate or incomplete data
Request erasure of your data (“right to be forgotten”)
Restrict processing in certain circumstances
Object to marketing or direct profiling
Request data portability (transfer of data to another provider)
Withdraw consent at any time (for marketing or cookies)
To exercise any of these rights, contact us at: Hello@wellflexed.com
8. Data security
We take the security of your personal data seriously and implement appropriate technical and organizational measures to protect it from unauthorized access, loss, or misuse.
9. International transfers
If your personal data is processed outside the UK, we ensure it is protected in line with UK GDPR, e.g., through contracts with third-party processors who meet GDPR adequacy or appropriate safeguards.
10. Marketing communications
We will only send marketing emails, newsletters, or SMS messages if you have provided consent. You can unsubscribe at any time using the link in the communication or by contacting us.
11. Cookies and tracking
We use cookies and similar technologies to improve your experience on our website. For details, see our Cookie Policy.
12. Changes to this Privacy Policy
We may update this Privacy Policy periodically to reflect changes in the law, technology, or our services. The “Last updated” date will reflect the most recent update.
13. Contact us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:
Well Flexed
Denmark place, Bristol, BS7 8NW
Wellflexed.com
Hello@wellflexed.com
You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO): https://ico.org.uk/